[Jdm-society] Experimenter Bias: Subjective Side of Science and Ian Mitroff - Reply to Doherty

[armstrong]

Dear Mike,

Your point about Mitroff is interesting because I proved in 1980 that 
Ian Mitroff does not exist. See J. Scott Armstrong (1980), 
<http://marketing.wharton.upenn.edu/ideas/pdf/armstrong2/armstrong-advocacy.pdf>"Advocacy 
as a Scientific Strategy: The Mitroff Myth", Academy of Management 
Review, 5, 509-511 (under Publications at http://jscottarmstrong.com)

>Scott
>
>Date: Fri, 11 May 2007 14:40:06 -0400
>From: Mike Doherty <mdoher2 at bgnet.bgsu.edu>
>Subject: [Jdm-society] experimenter bias
>
>A fascinating book on this issue is Ian Mitroff's  "The Subjective
>Side of Science." It dealt with reactions of scientists as the first
>moon rocks were being brought back by the Apollo missions.
>
>   In a now pretty old book (Tweney, R. D., Doherty, M. E., & Mynatt,
>C. R.  (1981).  On Scientific Thinking. NY: Columbia University
>Press), we excerpted Mitroff's book, among other things, and
>discussed confirmation bias at length.
>
>URL: 
>http://www.sjdm.org/mail-archive/jdm-society/attachments/20070511/9587b0f3/attachment-0001.htm
>

-- 
J. Scott Armstrong
Professor of Marketing, 747 Huntsman, The Wharton School, U. of PA, 
Phila, PA 19104
http://www.jscottarmstrong.com
home phone 610 622 6480
Home address: 645 Harper Ave., Drexel Hill, PA 19026
Fax at school: 215 898 2534
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